Sales IQ June 25 2019

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A

List the advantages of having your product or service.

B

Write down all the reasons that your customer profits from the use of your product or service.

C

Let them know when you have suggestions that can impact what they do.

D

Send them information that can help their business.

The correct answer is:

B. Write down all the reasons that your customer profits from the use of your product or service.

The Wisdom Behind The Answer

Listing advantages is only effective if the prospect can see how he or she profits. Asking your customer what they like is engaging but the power is in the profit. Talking about your competition when you only have 30 seconds is a foolish waste of time. The object of a 30-second personal commercial is to create a message that has impact, and the word profit has impact.

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Access to the Private Facebook Group
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WHAT'S YOUR SALES IQ?

The most effective way to write a 30-second verbal commercial is:

A

B

C

D

The correct answer is:

The Wisdom Behind The Answer

YOU'RE JUST ONE CLICK AWAY FROM DAILY, DIRECT FEEDBACK & COACHING FROM JEFFREY GITOMER AND JENNIFER GLUCKOW.

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